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Darrel Hill
Enrollment Management Director
Summary
Seasoned Enrollment Management Director with proven expertise in strategic planning, enrollment growth, and student retention. Led transformational initiatives that increased undergraduate enrollment by 20%, conversion rates by 15%, and retention rates by 10%. Possesses exceptional leadership and management skills, with a strong track record of collaboration and innovation. Well-equipped with data analytics, CRM proficiency, and budget management capabilities to optimize enrollment processes and achieve institutional goals.
Education
Master’s in Higher Education Administration
August 2016
Skills
- Data Analytics
- Budget Management
- Enrollment Forecasting
- CRM Systems Proficiency
- Project Management
- Academic Advising
Work Experience
Enrollment Management Director
- Developed and implemented a marketing and communications plan that increased brand awareness and generated over 1,000 qualified leads.
- Managed a team of enrollment counselors and provided training and support to ensure highquality student interactions.
- Developed and managed an online application portal that streamlined the enrollment process and reduced application abandonment rates by 12%.
- Collaborated with faculty and staff to develop and implement academic programs that aligned with student interests and market demand.
Enrollment Management Director
- Led the development and implementation of a comprehensive enrollment strategy that increased undergraduate enrollment by 20%.
- Developed and managed a CRM system to track and manage enrollment leads, resulting in a 15% increase in conversion rates.
- Collaborated with academic departments to develop and deliver recruitment and retention programs that improved student retention rates by 10%.
- Negotiated and managed financial aid packages with external scholarship providers, securing over $5 million in funding for students.
Accomplishments
- Led the development and implementation of a comprehensive enrollment strategy, resulting in a 15% increase in firstyear student enrollment
- Established and managed a team of enrollment counselors, providing guidance and training to enhance student recruitment and retention
- Developed and implemented a datadriven enrollment management system, providing realtime insights into student enrollment trends and recruitment patterns
- Collaborated with academic departments and student life to align enrollment initiatives with institutional goals and student needs
- Developed and implemented a scholarship program targeted to underrepresented minority students, resulting in a 20% increase in enrollment from these student populations
Awards
- National Association for College Admission Counseling (NACAC) Award for Excellence in Enrollment Management
- College Board Exemplary Award for Advanced Placement (AP) Performance
- Association of College Admissions Counselors (ACAC) Award for Outstanding Contribution to the Profession
- National Association of Student Financial Aid Administrators (NASFAA) Award for Excellence in Student Financial Aid Administration
Certificates
- Certified Enrollment Management Professional (CEMP)
- NACADA: The Global Community for Academic Advising
- National Association of College Admission Counseling (NACAC)
- American Association of Collegiate Registrars and Admissions Officers (AACRAO)
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How To Write Resume For Enrollment Management Director
- Quantify your accomplishments with specific metrics and data to demonstrate the impact of your work.
- Highlight your expertise in data analytics and CRM systems, as these are essential tools for effective enrollment management.
- Showcase your ability to collaborate effectively with various stakeholders, including faculty, staff, and external partners.
- Tailor your resume to the specific requirements of each job application, emphasizing the skills and experience that are most relevant to the position.
Essential Experience Highlights for a Strong Enrollment Management Director Resume
- Develop and execute comprehensive enrollment management strategies to attract, enroll, and retain students.
- Lead the development and implementation of an effective CRM system to manage enrollment leads and enhance conversion rates.
- Collaborate with academic departments to create and deliver recruitment and retention programs that cater to student interests and market demand.
- Negotiate and secure financial aid packages from external scholarship providers, increasing access to education for deserving students.
- Develop and manage marketing and communications campaigns to increase brand awareness, generate leads, and drive enrollment.
- Supervise and support a team of enrollment counselors to ensure high-quality student interactions and provide personalized guidance.
Frequently Asked Questions (FAQ’s) For Enrollment Management Director
What is the primary role of an Enrollment Management Director?
The Enrollment Management Director is responsible for developing and implementing strategies to attract, enroll, and retain students. They oversee all aspects of the enrollment process, from marketing and recruitment to financial aid and student support.
What are the key skills required for success in this role?
Successful Enrollment Management Directors possess strong leadership, strategic planning, and communication skills. They are also proficient in data analytics, budget management, and CRM systems.
How can I prepare for a career as an Enrollment Management Director?
Consider pursuing a Master’s degree in Higher Education Administration or a related field. Gain experience in enrollment management through internships or entry-level positions in higher education.
What are the career prospects for Enrollment Management Directors?
Enrollment Management Directors have excellent career prospects. As the demand for higher education continues to grow, so will the need for qualified professionals to manage enrollment and ensure the success of institutions.
What is the salary range for Enrollment Management Directors?
The salary range for Enrollment Management Directors varies depending on experience, location, and the size of the institution. According to Salary.com, the average salary for this role is between $80,000 and $120,000 per year.
What are the challenges faced by Enrollment Management Directors?
Enrollment Management Directors face many challenges, including demographic changes, competition from other institutions, and the rising cost of higher education. They must also adapt to the evolving needs of students and the changing landscape of higher education.